One of the best ways to call attention to yourself as well as your services are to either organize or participate in activities that contribute to your community in an optimistic way. You don’t need to spend significant amounts of time or money on a project that can make the news headlines. For the majority of these, it would have a much greater impact to get more than one specialist included. That real way, “acupuncture” and not just you, get a boost from the activity.
So ask your colleagues to get involved and make sure the mass media is aware of what you’re doing. Are some ideas Here. Ensure that your patients get excited about this effort. Create indicators for your treatment rooms as well as your waiting area. Once you’ve gathered everything, make sure you send out a Press Release to all the local mass media with a headline such as “Local Acupuncturists Donate 500 New Toys to Local Battered Women & Family Shelter”, or whatever. Make sure that every acupuncturist involved gets their name in the Press Release.
Offer free or greatly reduced fee acupuncture 1 day per week for people who have lost their careers (up to three treatments maximum). Do that on your least active day of the week or throughout your least busy hours. That helps ensure that nobody scams you because working people probably cannot seriously Wednesdays from 11 AM- 3 PM.
Do you think these folks might become paying customers after they get a new job? Do you think they will tell their friends? You bet they shall. Join together with some other businesses to sponsor a trash pickup or a graffiti cleanup campaign. Get yourself a local paint store to donate some paints that were “mis-tints” and get some good high school students to assist with the painting. Everyone gets a good promotion and who knows how many people at the color store or at the senior high school (parents, teachers, advisors, administration) can be your patients!
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Got old inventory of herbal products and vitamins or other products? Sponsor a little-league women or team. You can put your name on the back of the t-shirts and all the parents know who you are. Work with a local nursery to create a tree-planting or flower planting weekend at a local park, along a particular street, around a school playground, or even to reclaim a vacant lot. Get as many other businesses (especially acupuncturists) involved as possible. This is also a great picture opportunity and you may make the 5 o’clock news!
Organize a neighborhood crime watch with other businesses locally. Get help from the local police department. Once you create any grouped community activities such as these, make sure the local press is aware of it as significantly in advance as possible. This qualifies as “very good news”, which is something we’re able to all use more of in our lives. The mass-media people could become your patient’s Even. If you fail to find the juice to create your own community event, interact on ones that another person is creating.
This at least provides you the opportunity to meet new people and inform them about the beautiful advantages of our medicine. Either way, be sure to send a thank you cards to anyone you use on such projects and be certain to add your business cards. Remember, everyone is patient at some point someone’s. Why shouldn’t they be yours?